I was happy to see that one of the best sports blogs, FireJoeMorgan, has lifted the veil by exposing who its main writers at the site are. I am a real purist on the subject of how writers should be transparent at their sites. If you are going to rip either the rich and famous or the 4th estate, it is only fair that the reader should have some background on why the blogger might come up with their particular spin. Transparency is for pussies. Maybe I should produce a bumper sticker with that line.
It disgusts me that so many of the sleaze merchant gossip sites on the web are written by anonymous snipers. It isn't much better when I read baseball bloggers who torch someone, but aren't willing to come out of the blogger protection program. As someone who gets reviewed in almost everything I do, I know how rough it can be to have someone tell you that you suck. Having said this, I can accept it if my critic leaves their actual name and doesn't have a duplicitous reason for their hatred of my work. I expect even more if the critic has their own site. If you are out in the open about who you are, it makes it harder to slam someone, as you might face a little shrapnel yourself. Having to take some responsibility for your words makes for fairer criticism. I know some will argue that if you aren't getting paid for blogging, you shouldn't have to out yourself. Bullshit.
The blogosphere continues to cut into the power that mainstream media possesses, as it has brought new voices to the conversation. It will be an overall negative, though, if these bloggers don't have to have any accountability.
So I welcome FireJoeMorgan bloggers more honest approach. From what I can tell from my research on them, they are TV writers who went to Harvard. What are the odds of that happening? In the Hollywood comedy writing scene, I don't know...let's say a 75 percent chance. From my time reading what they offer up at FJM and their day job credits, they are really talented guys. It actually makes me want to read them more.